Delray Beach, FL, Venice, FL
Posted 2 years ago

Job Description: We are currently looking for an outstanding individual to join our team as Community Relations Director. The Community Relations Director is responsible for developing and implementing a marketing and sales program to ensure maximum occupancy and revenue levels are achieved for the Community. This person is a key member of the Community’s management team adhering to Company policy and procedures and upholding the Company’s mission, philosophy and values.

Responsibilities and Duties:

  1. Achieve maximum occupancy and revenue levels by keeping building at or above budgeted monthly occupancy.
  1. Handle and coordinate all aspects of the sale process from inquiry calls, cold calling, conducting tours, follow-up calls and communication, lead management software updates, and closing the sale. Ensure community staff identified as back-up for inquiries/tours is up-to-date and inquiry process to ensure inquiries are handled properly at all times.
  1. Work closely with the management team on developing, implementing and updating all sales and marketing plans that include but are not limited to:
    • Community Events
    • Educational Seminars
    • Professional Networking
    • Advertising
    • Public Relations
    • Outreach
  1. Responsible to maintain all expenditures for department to remain within budget allowances, review monthly operating statement for accuracy and explain variances to budget. Keep appropriate records.
  2. Utilize strong interpersonal skills in identifying and maintaining key relationships with community and professional sources.
  3. Work in partnership with the Community staff to ensure all aspects of sales process (inquiry, tour, follow-up and closing the sale) are handled professionally and expertly.
  4. Ensure appropriate follow-up activities so all inquiries are identified, scheduled, completed and documented.
  5. Utilize the Leads Management Software system on a daily basis to capture key data as appropriate.
  6. Participate with management team to assure the marketability of the Community including:
  • Upkeep and attractiveness.
  • Resident/family communications.
  • Utilization of internal events for marketing.
  • Accountable for in-house marketing and sales training.
  1. Keep abreast of key competitors’ strengths, weaknesses and pricing.
  2. Work closely with the management team to maximize the revenue.


  • A desire and ability to relate to and continue learning about the senior population.
  • Self-disciplined, driven, able to demonstrate initiative, maintain confidentiality, competitive, attentive to details, persistent, and personable.
  • Able to work well within a team environment.
  • Doctor’s statement verifying employee is free from communicable disease
  • Must possess current and valid Florida driver’s license consistent with the requirements determined by size of vehicle and laws of the state of Florida.
  • Must possess personal driving record consistent with the requirements of the Fleet Safety Policy

Qualifications and Skills

Desired Qualifications:


  • Bachelor’s degree from four-year college or university with emphasis in sales/marketing preferred.


  • 5 years of experience in sales/marketing preferred.
  • 3+ years of senior living experience preferred.


  • The ability to speak, read and comprehend the English language
  • Able to take initiative and direction
  • Excellent communication and relationship building skills
  • Demonstrated success in a sales environment
  • Must be multi-task oriented
  • Ability to communicate in English both verbally and in writing
  • High proficiency with Microsoft Office Suite products

Language Ability:

  • Must possess excellent written and verbal communication skills utilizing the English language.
  • Ability to read, to analyze, and to interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
  • Ability to write reports, business correspondence, and procedure manuals.
  • Ability to effectively present information and respond to questions from groups of managers, residents, families, team members, third party providers, and the general public.
  • Ability to speak effectively before groups of customers or Team Members of organization.

Mathematical Skills:

  • Ability to add, subtract, multiply, and divide in all units of measure, using whole numbers, common fractions, and decimals.
  • Ability to compute rate, ratio, and percent and to draw and interpret graphs.

Cognitive Demands:

  • Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists.
  • Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.

Computer Skills:

  • Ability to use Microsoft Windows, including Word and Excel. Ability to use email and the Internet.


  • Must demonstrate a passion for working with a senior population.
  • Manage people effectively by taking responsibility for subordinates’ activities;
  • Make self available to staff to mentor and lead. Provide regular performance feedback. Develop subordinates’ skills and encourages growth. Improve processes, products and services.
  • Provide leadership by exhibiting confidence in self and others; inspires and motivates others to perform well.
  • Interact with guests, residents, their families, and staff in a courteous and friendly manner.
  • Respond promptly to resident needs.
  • Support organization’s goals and values.
  • Balance team and individual responsibilities.
  • Ability to handle multiple priorities.
  • Ability to delegate assignments and follow up as needed for results.
  • Competent in organizational, time management skills.
  • Demonstrate good judgment, problem solving and decision making skills.


  • Competitive salary
  • Health, dental, disability and life insurance
  • 401K
  • Equal Opportunity Employer and drug-free workspace

Job type:

  • Full-time

And most importantly,

If you share our mission of providing exceptional senior living, we invite you to apply.

Job Features

Job CategoryCommunity Relations

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